Introduction: Welcome to TechCon SoCal. This Privacy Policy outlines how we collect, use, disclose, and protect your personal information in accordance with applicable laws, including the California Consumer Privacy Act (CCPA), the California Privacy Rights Act (CPRA), and the California “Shine the Light” Law. By using our website and services, you agree to the collection and use of information in accordance with this policy. If you do not agree to this Privacy Policy, please refrain from using or accessing any of the Services. This Privacy Policy describes how TechCon SoCal (the “Site”, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from www.techconsocal.com (the “Site”) or otherwise communicate with us (collectively, the “Services”). For purposes of this Privacy Policy, “you” and “your” refers to you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

1. Information We Collect:

We may collect the following categories of personal information:

• Identifiers: Name, email address, phone number, mailing address, IP address, device identifiers.
• Commercial Information: Purchase history and payment details.
• Internet or Other Electronic Network Activity: Browsing history, interaction with our website, marketing engagement.
• Geolocation Data: Information related to your physical location when using our website or services.
• Professional or Employment-related Information: Details provided during registration or through communications.

2. How We Use Your Information:

We use the personal information collected for purposes that include:

• Providing services and processing transactions as requested.
• Enhancing the functionality and content of our website.
• Communicating updates, service offerings, and promotional materials.
• Ensuring legal and regulatory compliance.
• Personalizing Your Experience: Tailoring content and recommendations based on your interactions and preferences.
• Analyzing and Improving Services: Conducting research and analytics to understand user behavior, preferences, and trends in order to improve our services.
• Managing Security Risks: Detecting, preventing, and responding to potential security threats, fraud, and unauthorized access to our systems.
• Customer Support: Responding to your inquiries, requests, and providing technical assistance when needed.

3. Your Rights Under CCPA and CPRA:

If you are a California resident, you are entitled to the following rights:

• Right to Know: Request details on the personal information we have collected about you.
• Right to Delete: Request the deletion of personal information collected from you.
• Right to Opt-Out: Opt-out of the sale of your personal information           (Note: We do not sell personal information).
• Right to Correct: Request corrections of inaccurate information we have about you.
• Right to Limit Use of Sensitive Personal Information: Request limitations on the use of sensitive data (e.g., Social Security numbers, financial data).
• Non-Discrimination: You will not be discriminated against for exercising your privacy rights.

To exercise these rights, please contact us at sales@techconsocal.com

4. Submitting Privacy Requests:

California residents may submit verified consumer requests by:

• Email: sales@techconsocal.com
• Mail: 9528 Miramar Road #1079, San Diego, CA 92126

We will verify your request using the information provided and may request additional details to confirm your identity.

5. Data Retention:

We retain personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Additionally:

• Legal Obligations: We may retain your information to comply with legal obligations, including records retention for tax, legal reporting, or auditing purposes.
• Dispute Resolution: We may keep your information to resolve disputes, enforce our agreements, or respond to legal claims.
• Business Operations: We retain data as necessary to support our ongoing business operations, such as processing payments, handling customer inquiries, and maintaining service continuity.
• Security and Fraud Prevention: We may store personal data to detect, investigate, or prevent fraudulent activities and security breaches.
• Data Backups: Your information may be stored in backup systems for recovery and continuity purposes, which may involve retention for extended periods even after deletion requests.
• User-Requested Deletion: When you request deletion of your data, we will follow applicable legal procedures to erase your data, except where retention is legally required or permitted.
• Archived Information: Personal data may be retained in archival systems for historical, statistical, or research purposes, as allowed by law.

6. Third-Party Sharing and Disclosure:

We may share your personal information with:

• Service Providers: Third-party vendors who assist with website operations, payment processing, data analysis, marketing, and other related services. These service providers are bound by confidentiality agreements and are prohibited from using your personal information for any purpose other than to provide services on our behalf.
• Legal Obligations: Authorities when required to comply with legal processes, such as court orders, subpoenas, or regulatory requests. We may disclose your information in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.
• Business Transfers: In the event of a merger, acquisition, reorganization, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will notify you of any such change in ownership or uses of your personal information.
• Protection of Rights: We may disclose your information if we believe in good faith that such action is necessary to protect and defend our rights, privacy, safety, or property, or that of our affiliates, you, or others.
• Third-Party Marketing: We may share aggregated or de-identified information with third parties for marketing, research, or other purposes that do not identify you personally. We do not sell your personal information to third parties for their marketing purposes.
• Consent: We may share your information with third parties if we obtain your explicit consent to do so.
• Affiliates: We may share your personal information with our affiliates for business purposes consistent with this Privacy Policy.
• Publicly Available Information: We may share your information if it is publicly available or if you have made it available to the public.

7. Shine the Light Law:

Under California’s “Shine the Light” law, residents may request information about how their personal information is shared with third parties for direct marketing purposes. Specifically, you have the right to request:

• Categories of Information: A list of the categories of personal information that we have collected about you and the categories of third parties with whom we have shared that information for direct marketing purposes.
• Specific Pieces of Information: Access to specific pieces of personal information we have collected about you in the past 12 months.
• Requests for Disclosure: To make a request for disclosure of your personal information, please contact us at sales@techconsocal.com. We will respond to your request within the time frame required by law.
• Verification of Requests: To protect your privacy, we may require you to provide additional information to verify your identity before we fulfill your request.
• Limitations: Please note that we are not required to provide information to you more than once during a calendar year.
• No Discrimination: We will not discriminate against you for exercising your rights under the Shine the Light law.

8. Cookies and Tracking Technologies:

We use cookies and similar tracking technologies to improve your experience on our website and to analyze website traffic. This includes:

• Types of Cookies: We may use both session cookies (which expire once you close your browser) and persistent cookies (which remain on your device until deleted or until they reach their expiration date). Cookies may be categorized as follows:
  • Essential Cookies: Necessary for the functioning of the website and cannot be disabled.
  • Performance Cookies: Help us understand how visitors interact with our website by collecting and reporting information anonymously.
  • Functional Cookies: Allow us to remember choices you make and provide enhanced, more personal features.
  • Targeting Cookies: Used to deliver advertisements more relevant to you and your interests.
• Tracking Technologies: In addition to cookies, we may use other tracking technologies, such as web beacons, pixels, and similar technologies to monitor user behavior and gather information about the use of our Services.
• Analytics: We may use third-party analytics services (e.g., Google Analytics) to help us analyze how users interact with our website. These services may use cookies and similar technologies to collect information about your visits to the website and other websites.
• Managing Cookies: You can manage cookies through your browser settings. Most browsers allow you to refuse cookies or to alert you when a cookie is being sent. However, if you do not accept cookies, you may not be able to use all features of our website.
• Do Not Track: Our website does not respond to “Do Not Track” signals. However, you can set your browser to refuse cookies or to alert you when cookies are being sent.
• Updates to Cookie Policy: We may update our use of cookies and tracking technologies as necessary. Any changes will be reflected in this Privacy Policy, and we encourage you to review this section periodically.

9. Children’s Privacy:

Our services are not directed at individuals under the age of 16. We do not knowingly collect personal information from children. If we discover that such information has been collected, it will be promptly deleted. Additional measures include:

• Parental Consent: If we become aware that we have collected personal information from a child under the age of 16 without parental consent, we will take steps to obtain such consent or to delete the information.
• User Responsibility: We encourage parents and guardians to monitor their children’s online activities and to ensure that their children do not provide personal information without parental guidance.
• Contact Information: If you believe that we may have collected personal information from a child under the age of 16, please contact us immediately at sales@techconsocal.com, and we will take appropriate action.
• Third-Party Services: Our website may contain links to third-party websites or services that may collect information from children. We do not have control over these websites and are not responsible for their practices.
• Education: We strive to educate our users about the importance of online safety and encourage them to discuss privacy and safety measures with their children.

10. Changes to This Privacy Policy:

We may update this Privacy Policy to reflect changes in our practices or as required by law. This includes, but is not limited to:

• Periodic Review: We encourage you to review this Privacy Policy periodically for any updates or changes. Your continued use of our Services after the posting of any changes constitutes your acceptance of those changes.
• Notification of Changes: If we make material changes to this Privacy Policy, we will notify you through email or by posting a prominent notice on our website prior to the effective date of the changes.
• Effective Date: The updated policy will be effective upon posting, and we will revise the “Last Updated” date at the top of this Privacy Policy to reflect the date of the changes.
• User Consent: In some cases, if changes materially affect your rights, we may seek your explicit consent to those changes.
• Archived Versions: Previous versions of this Privacy Policy may be available upon request. If you wish to review a previous version, please contact us using the contact information provided below.
• Legal Compliance: We will ensure that any updates comply with applicable laws and regulations, including the CCPA and CPRA.

11. Contact Us:

For any questions, concerns, or to exercise your rights under this Privacy Policy, please reach out to us:

• Email: sales@techconsocal.com
• Mail: 9528 Miramar Road #1079, San Diego, CA 92126

Date: September 2024